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Digital Marketer

  • External ads
  • Remote

Website Ingrid

Fullständig jobbeskrivning

Who we are

We are on a mission to solve the largest problem with global e-commerce and create the world’s best delivery experiences.

Ingrid Delivery Platform connects merchants, carriers, and consumers to create a better shopping experience for everyone. We aim for the highest merchant credibility and exceptional consumer convenience. By integrating Ingrid’s products, brands are able to improve online shopping and delivery experience for all consumers.

E-commerce is growing rapidly all over the world, and Ingrid is the key to success. We are in an expansive phase already working with the strongest Nordic brands such as Adlibris, ICA, NA-KD, Åhléns, Nudie Jeans, Ideal of Sweden. We now want to grow our Marketing Team.

If you are curious to join the fast-paced and agile work environment of a scale-up with high ambition, apply now!

Role Overview

We are in search of a data-driven Digital Marketer who loves performance marketing and optimizing digital campaigns to join our marketing team. This role is crucial for leveraging data and analytics to enhance our website and email marketing performance and executing effective account-based marketing strategies. The ideal candidate will have a strong background in digital marketing within the SaaS or e-commerce sector, demonstrating success in driving growth and improving ROI through targeted marketing efforts.

About the role:

  • Develop and execute a comprehensive digital marketing strategy, focusing on website optimization, email marketing, and account-based marketing to drive lead generation and customer acquisition.
  • Utilize analytics tools to monitor and analyze website traffic, user behavior, and campaign performance, making data-driven decisions to optimize marketing efforts.
  • Create and manage targeted email marketing campaigns, segmenting audiences to personalize outreach and improve engagement rates.
  • Implement and refine account-based marketing (ABM) strategies, identifying key accounts and tailoring marketing messages to align with specific customer profiles and needs.
  • Collaborate with the sales and marketing teams to ensure alignment between digital marketing strategies and sales objectives.
  • Conduct A/B testing on various digital marketing initiatives to continually improve performance and user experience.
  • Stay abreast of digital marketing trends and advancements, applying best practices and innovative techniques to maintain a competitive edge.
  • Manage and allocate the digital marketing budget effectively, ensuring maximum ROI.

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a proven track record in performance marketing, website optimization, and email marketing (bonus if within SaaS and within a startup/scale up process)
  • Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, SEMrush, Hubspot).
  • In-depth knowledge of email marketing platforms (e.g. Hubspot) and experience in designing effective email campaigns.
  • Experience with account-based marketing strategies and tools.
  • Proficiency in A/B testing and data analysis to inform marketing decisions.
  • Excellent communication and collaboration skills, with the ability to work closely with cross-functional teams.
  • Creative and strategic thinker with the ability to identify opportunities for growth and efficiency improvements.
  • Self-starter with a passion for digital marketing and a commitment to staying informed about industry trends and technologies.

What we offer:

  • Compensation: Attractive compensation package
  • Flexibility: Multiple offices, remote-first, work abroad
  • Teamwork: Experiencing great teamwork at a highly ambitious startup
  • Team trips: Travel between Stockholm and Wrocław for team meet ups
  • Growth: Budget for professional growth and development. The opportunity to develop your skills and gain experience by working with strong international brands on innovative projects
  • Ingrid Fest: Once a year we travel somewhere with the whole company (Last year we went to Berlin)

Ingrid has offices in Stockholm, Sweden (HQ), and Wroclaw, Poland.

Location: Sweden – Flexibility to work remotely or from our offices.

We look forward to your application!

  • External ads
  • Remote

Website Ingrid

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